Wine expert Dr. Laurent Guinand will compare the more traditional wines (Barolo, Pinot Grigio, Brunello, etc.) with more innovative ones (Super Tuscan, IGT from Sicilia, Campania and Puglia) that are not subject to the strict rules governing DOC and DOCG (Denominazione di Origine Controllata e Garantita) but are identified by the IGT (Indicazione Geografica Tipica).
$10 for ICS members/$15 for non-members to help defray costs (pay by cash or check at the event).
Laurent Guinand, President of Giramondo Wine Adventures
Laurent is from Lyon, France not far from the Beaujolais Region. He started his career promoting the French wines in the US with Food & Wines from France, Inc. He has conducted numerous wine tasting presentations in the DC metro area, including at many Embassies, at the Smithsonian, the Metropolitan Cooking and Entertaining Show as well as trade conferences such as Winevolution in Paris.
Laurent developed innovative tools derived from strategy consulting to enhance the wine tasting experience and started GiraMondo Associates LLC in 2004 after designing and presenting well over 150 wine tasting seminars for wines from France, Italy, Portugal, Spain, Chile, Argentina, Australia, South Africa and of course the United States. He is currently writing a book on Wine Economics.
Laurent holds a Ph.D. in Economics from the University of Paris XIII. He is also a graduate of the Fletcher School of Law & Diplomacy at Tufts University and of the Ross School of Business from the University of Michigan at Ann Arbor. Laurent was an adjunct professor of international business at the Fletcher School of Law and Diplomacy (Tufts University) and is currently a visiting lecturer at the Fuqua MBA (Duke University) and the Bordeaux International Wine Institute (Bordeaux, France). Laurent writes professionally for Wine Business International. He is an experienced public speaker with recent presentations for the Smithsonian, the Metropolitan Cooking and Entertaining Show as well as trade conferences such as Winevolution in Paris.
Laurent is a member of the Society of Wine Educators and the American Association of Wine Economists.